“Good design is so much more than adding a logo, images and colors. It is about form, function, tone, hierarchy, balance, emotional connection and most of all…does it convey a message that evokes action.”
According to the Social Science Research Network, 65 percent of humans are visual learners. So, it’s perhaps no surprise that our brains process information presented to us in a visual format far better than text. Infographics are a powerful tool to allow people to easily digest information through the use of visual data, charts, and statistics. Join graphic designer, Natalie Ridgeway to learn how to transform information into memorable, attention-grabbing and even persuasive graphics.
This program is eligible for one credit hour for either a Certified Professional in Talent Development (CPTD) or Associate Professional in Talent Development (APTD) credential holder.
Please view the great interview our board had with Natalie
Speaker Bios:
Natalie Ridgeway
Natalie Ridgeway is a creative problem solver who is brand focused and forward-thinking. She has been working as a professional designer in higher education for over ten years. Natalie received her BFA in Graphic Design from Shepherd University in West Virginia. After graduation, Natalie began her career at a small design house/publishing company based in Fredrick, MD.
Natalie completed her MBA with a concentration in Marketing Management from Wilmington University in New Castle, Delaware and has worked closely with executive leadership, staff, and faculty to establish the branding standards for the University.
She is the Assistant Director of Creative Services and is an adjunct instructor for Wilmington University’s College of Technology. She shares her industry experience with her students to help prepare them for careers in the fields of Graphic Design and Marketing.